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Keep it Simple and Smart Looking for marketing success in today’s chaotic world? It comes down to a simple rule: deliver impactful messaging at a low cost. In a business climate dominated by the covid-19 pandemic, small businesses are strapped for cash and...The 5-Step Plan For Capturing New Customers Through Direct Mail
The secret to effective direct mail is powerful, persuasive copy that draws in your best customers. Author Robert W. Bly lays out a five-step plan for creating a winning message with every direct mail piece: In direct marketing, structure is key: If your copy doesn’t...