Performance Tracking
With Money Mailer, you can track your ad’s effectiveness in multiple ways.
Direct Your Customers to Preferred Web Pages with QR Codes
NEW through Money Mailer! Now you can add a trackable QR code to any ad, which lands on your website or your custom Money Mailer Business Profile Page.
QR codes boost customer interaction by ensuring your target audience is directed to top-quality content. PLUS, QR codes let you track all interactions from your printed ad to the QR landing page.
Combine the power of an interactive digital link with the impact of a direct mail ad!
Listen and Learn with Call Tracking
Call tracking provides a unique phone number that directs incoming calls to your existing phone line – smoothly and easily for every caller. We’ll set up a CallRail account for you that lets you listen to recorded conversations, monitor the number of calls received, and quickly evaluate your return on your investment!
Calls to your call tracking number are recorded, which lets you listen to the conversations and provide critical customer service feedback to your staff. From the reports, you’ll learn the name, address, phone number, time and date of the call, and more for each caller.
Track Ad Performance with Ease Using Scannable Barcodes
You can add barcodes to any of your Money Mailer offers. When integrated with your P.O.S system, barcodes provide many benefits, including ease of check-out for you and your customers, real-time offer validation, and customer behavior insights.
Barcodes provide helpful reporting and analytics at your fingertips, which lets you determine your top-performing offers.
Gain Insights with Special Offer Codes and Unique Offers.
Want to compare one offer’s effectiveness to another? It’s easy with Money Mailer! We can include a custom coupon code on any offer, allowing you to compare the impact of different offers by tracking the special code on each offer. Track and measure the performance of distinct offers on a single Money Mailer ad, subsequent mailings, or compare to ads running on other platforms.
You can also choose to run unique offers only available through Money Mailer. When those offers are redeemed, you know your Money Mailer ad is working!
Need assistance crafting your varying offers? Our marketing team is here to help every step of the way with your ad design and content.
Enhance Your ROI Analysis
Monitoring your Money Mailer campaign helps you evaluate your ROI. The optimal process for assessing your ROI is to tie every lead back to the original marketing source that drove the response. With performance tracking through Money Mailer, you get the complete picture of your advertising efforts.
